Social Media – Bridgett Moss | Art, Design, Photography, Social Media

Friends of Devil’s Lake “Leave No Trace” series

Leave No Trace

As one of the most visited state parks in Wisconsin, the geological wonder and beauty of Devil’s Lake’s quartzite bluffs are instantly recognizable! The focus of these Instagram carousels for The Friends of Devil’s Lake is the important Leave No Trace principle.

Whether taking a stroll along the Tumbled Rocks trail, relaxing at a picnic table, or standing near Devil’s Doorway on East Bluff, the imprint that humans have had on the beautiful landscape is obvious.

The hope is that these messages written in stone amidst the bluffs will leave an impression – a reminder to take good care of Devil’s Lake State Park.

Skills: Social Media Concept, Photo Manipulation, Photo Compositing

Programs: Photoshop, InDesign, Instagram Professional Tools

Leave No Trace Carousel Concept Sketches

Thrive Organic Honey – “Bee Thriving” Series

Bee Thriving

Thrive Market’s Honey Bear has taken on new life in these advertisements for the company’s honey! This ad aims to bring a sense of fun, interaction, and playfulness to the brand.

This social media campaign would encourage interacting with the brand via personal posts using the hashtag #BeeThriving. Prizes would be given to sweepstakes winners who are drawn from among the entries, including “Thrive Bear” merchandise and Thrive Market gift cards.

Skills: Hand-Drawn Food Illustration, Photography, Photo Compositing, Copywriting, Page Layout, Social Media Design

Programs: Photoshop, Illustrator, InDesign

Thriving Honey Writing

Lego Brick by Brick Instagram Story

Lego Brick by Brick Story Concept

An interactive Lego trivia Instagram story! “Brick by Brick” scratches the surface of the Lego canon and showcases some new Lego sets via a short, colorful, quiz.

Questions are factual and based on popular Lego sets. The intent is to showcase out-of-the-box Lego designs that will draw in new audiences to the brand.

Skills: Branding, Logo Design, Social Media Concept, Photo Compositing

Programs: Photoshop, Illustrator, InDesign, Instagram Professional Tools